single Category Archives communications

During late 2016, I had the opportunity to talk with Greenpeace leaders and activists from six continents about the Mobilisation Lab, a remarkable and remarkably successful effort to spark change from within a long-standing activist institution.

An internal department created to build organizational strength in "people-powered" campaigning and digital skills, the MobLab has inspired me since its founding. Through a combination of storytelling, trust-building, design thinking and rigorous humility, the MobLab team and the Greenpeace leaders supporting them seemed to me to have created a better model for organizational change—especially for digital advocacy—than most of the other initiatives I've seen in my 20 years watching non-profits and big brands try to keep up with evolving tools and behaviors.

Look who owns the Google result for "Hillary Clinton" as of tonight at 10:00 pm.

If you've read my Twitter stream this summer you've seen various levels of disdain for Donald Trump. Sometimes it's important to push back when someone peddles bs. Sometimes it's necessary to beat back loud, noxious, memorable exclamations with something just as loud and just as memorable.

But sometimes sensationalism is a trick to control the conversation. I fell for that trick today, Tweeting too much when the GOP candidate "walk[ed] up to the line of treason" and stole attention from the country's history-making nomination of the first female presidential candidate from a major party.

Proud to be quoted in this thoughtful piece by non-profit advisor Gina Schmeling, originally posted at Darim Online.

Transparency itself isn’t a new concept. In the US for example, nonprofits must publicly file 990s annually. This ensures accountability, and is a requisite for tax-exempt status. But transparency does not begin and end with financial information. There are new dimensions, new imperatives emerging from technology, and perhaps most profoundly, transparency is now a critical leadership skill. That feels pretty new to many of us.

But today’s leaders need to understand that transparency is no longer optional.  When the rules of the game have changed, leaders necessarily need to adapt their approaches. What roles does transparency play here? According to Charlene Li, author of Open Leadership, “transparency is not defined by you as a leader, but by the people you want to trust you and your organization. How much information do they need in order to follow you, trust you with their money or business?” (pg. 193). It’s all about trust -- and trust (and its corollary, attention) are the currency of our current attention economy.

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